Your teams have the same skills as the competition, but your competitors are always getting higher scores. Is it time to hire a choreographer to work full-time at your gym? Or is it a smarter move financially to bring in an outside choreographer to craft one killer routine for the season? Each option has its pros and cons.
Monthly Archives: September 2014
Anyone who’s read our “Starting a Gym 101” series on the CheerProfessional website knows that launching a new all-star program can be a massive undertaking—from setting up the logistics to securing the right insurance to attracting clients. To find out what it really takes for a successful start-up, we spoke with three cheer professionals who’ve just completed their first year at the helm. See how Ideal Cheer Elite’s first season went…and what they learned.
“If you haven’t got any charity in your heart, you have the worst kind of heart trouble,” funnyman Bob Hope once quipped. It feels good to give back, but that might seem like a tall order if your weeks are filled with classes, meetings and competitions. Still, finding time to do philanthropic work can benefit your gym and, most importantly, your athletes.
Many gyms realize this and manage to make giving back a priority. In fact, according to Cheerleading.org, more than half of all cheer teams currently participate in community charity events.