Creating a thriving program is often the impetus for starting an all-star cheer gym—but what happens when that accomplishment generates considerable demand? Many business owners answer the call for expansion and go on to open multiple locations. To learn more about this approach, CheerProfessional asked three gym owners who took the leap and expanded based on their own initial success. Learn how All Star Legacy tackles the challenge while maintaining the integrity of their brand.
Meet Trisha Hart, now in her 10th year as co-owner of All-Star Legacy (a decorated cheer gym with three locations in Virginia and West Virginia), coach for the program’s Mini Level One and Youth Level Two teams, and cheer consultant/choreographer. We snagged this busy cheer professional for a candid Q&A—read what she had to say in response to our burning questions.