Social media and its various tools—Facebook, Twitter, Instagram, Pinterest—provide a wonderful opportunity for gyms to interact online, but the very nature of the beast can sometimes put a gym’s reputation at risk. One derogatory remark on Twitter, and 1,000 re-tweets later, your popularity could hit rock bottom. The best solution for keeping your social media reputation in check? Implementing a social media policy.
Monthly Archives: October 2013
Julie Johnson’s secret to sanity? Instant smoothie gratification. The Extreme Allstars coach brings her Nutri Bullet blender everywhere she goes for that quick fix she craves—and needs. After all, Johnson is often working in the Melbourne, FL-based gym past midnight.
“I know it sounds funny, but it’s true,” Johnson says. “It gets fruit into my system really quickly. I add a little peanut butter. That gets me going for a few hours.”
Liz Gigante Ulrich awakes every day with a mission in mind. As the owner of G Force Gym, home to the Vancouver All Stars, she walks the talk she preaches to her athletes and coaches about the importance of a purpose-driven life. Based in British Columbia’s Port Coquitiam, the gym’s cheer program consists of 20 teams Levels 1 through 5 made up of 400 athletes in uniform, with an additional 150 on half-year prep teams or taking classes. All the teams fall under the guise of Gigante Ulrich and more than 20 credentialed and certified coaches.